Google’s recent push into travel bookings has significant implications for the two big online travel agencies i.e. Booking Holdings and Expedia Group. Listen to our 2019 OTA outlook in light of recent developments.
Understand how to think and talk about the travel industry in the context of RwG.
An exploration of the dichotomy between “Big Tech” and “Big Travel” and the competitive forces shaping online travel distribution and marketing.
Loyalty = Dependency = Value * Frequency
Facebook has trust issues. Should travel brands worry about advertising on the social network? Here’s why you might think about easying off the personalization peddle just a bit.
The Facebook brand has come under fire from the media and pundits. Our data suggest that certain segments of the U.S. population are more sensitive than others.