welcome to

QUEST is a new knowledge resource for the travel industry.

Better Meetings, Better Brainstorming, Better Content, Better Strategy, Better Insights.

Through the power of inquiry.

In life as in business, asking the right questions is the fastest route from where you are, to where you want to be.

The QUERY Palette

A database of 360 powerful travel industry questions, distilled from nearly 1,000 input submissions. Searchable by industry segment and business function. We call it the QUEST360.

Watch Me:

Access QUESTv3:

We are in the third evolution of our Query Palette, with new filters and industry categories. This is a bottom-up initiative. Your feedback helps us refine and improve on future versions. Leave your comments and responses. Propose new questions. Stay curious. Get industry exposure for your contributions.

Start your QUEST. Download the complete Strategy Guide Here:


The QUEST Project is brought to you by:


A research-driven travel industry consulting firm.