Q204: Are digital maps the new travel consumer interface?
“Digital maps are transforming the way brands interact with the travel consumer. Simple navigation has given way to rich interactions and local search based on real-time data.”
On this episode I talk to Paul Goodman, Head of Consumer over at Mapbox, a digital mapping API and developer platform that powers numerous consumer applications including SnapChat, Tinder, the Weather Channel, Lonely Planet, Porsche, Metromile, Tableau, and others. I talk to Paul to better understand how maps have evolved beyond basic navigation, and how they are transforming interactions between brands and consumers. We cover the use cases for digital mapping applications in travel, the overall state and opportunity of the location technology market, we cover deep tech including IoT and automation, and the impressive pace of innovation now coming out of the China market.