Q83: What will drive economic growth in rural America?
“Our children have a choice to either live here or there. It’s our job to remind them that this was a place that they really loved as a kid.”
On this episode of QuestCast, I speak with Eric Voyles at TexAmericas Center a large industrial center and special purpose district located in Texarkana, a rural region and logistics hub straddling the border between Texas and Arkansas. Eric walks us through the economic history of the region, how visitor attraction fits into the overall economic growth formula for the community, and how nostalgia marketing can connect place to future generations.