Decision infrastructure for cash-pay health clinics.
The best-run clinics in your market already have an economic model. LUFT builds yours. Then helps you use it.
For integrative clinic and medspa founders doing $300K–$1.5M — whether you're growing or planning a premium exit.
The opportunity cost
Running a clinic on revenue numbers alone is no longer enough.
The most competitive cash-pay clinics aren't just tracking top-line revenue. They're running on economic models that show them exactly where patients are dropping off, which services are generating real margin, and when to hire, when to hold, and when to reprice.
That level of visibility used to require a full-time analyst. Today it's accessible to any clinic willing to build the infrastructure. Most aren't.
The clinics that do have a structural advantage that compounds over time. Better decisions. Stronger retention. A business that's worth more whether you're growing it or preparing to sell it.
The question isn't whether your clinic needs an economic model. It's whether you have one yet.
The problem is rarely what it looks like.
A retention problem looks like a marketing problem. A pricing problem looks like a volume problem. A capacity problem looks like a hiring problem.
LUFT builds your clinic's economic model from the ground up. Then we sit with you and interpret it. We identify the actual constraint, prioritize the initiatives that move the needle, and help you make decisions with confidence instead of instinct.
Recent Work
The patient who returns
is worth 7× more
Patient lifetime value by visit milestone · Integrative acupuncture clinic · Sycamore, IL
Most clinics don't see it until it's too late.
Average lifetime revenue per patient by total visit count. Trailing 18-month cohort, all services. Data sourced from Jane.app export, analyzed by LUFT.
is already inside your schedule.
within 30 days
within 30 days
First-visit return rate measured over trailing 18 months. Scale example assumes 50 new patients/month for illustration. Chrystal Clinic baseline: 22.6 new patients/month.
LUFT · Practice Economics · luft.net
Start with a clinic diagnostic.
Every clinic runs on demand, patient flow, and provider capacity. The Diagnostic is a structured engagement that maps your clinic economics to identify and prioritize the bottlenecks limiting your performance.
Why LUFT exists
Most clinics are clinically sophisticated but economically blind. Practitioners spend years mastering diagnosis and treatment, yet the business itself often runs on instinct. When problems appear, advisors usually focus on marketing, staffing, or operations. Those may help, but they rarely address the underlying economics of the clinic. LUFT focuses on that layer by helping founders understand how demand, patient flow, pricing, and provider capacity translate into revenue.